Whether you are hosting a live event or seeking to resell tickets to a concert, you can sell concert tickets online. When selling your tickets, you want to look at the price, the amount of tickets you want to sell, and where to sell them. Here are a few factors to look at when selling tickets online:
Set the Correct Price
The location of the event venue helps to determine the price of the tickets. Since major cities have more people and are more likely to attract more people to the concert, set higher prices. If the concert will happen in a smaller town or city, you might want to keep the prices lower. Another factor is the date when the concert will occur. Events during the holidays and weekends may attract more people, so you will likely sell more tickets.
Select the Ideal Selling Platform
You can sell concert tickets using a platform that provides marketing tools such as targeted email campaigns or other advertising. These tools help you price the tickets, set the correct dates, and send the information to other resellers, making it easier to sell them to a broader audience. This reduces your administrative burden while increasing your revenue opportunities.
Choose the Right Time
When releasing the tickets, time the announcement to coincide with a significant milestone, like launching a new album. The announcement should happen at a time when more people are likely to see it. An example would be on a weekend or a Friday when people have more free time. To increase urgency, create discounted tickets for those who buy tickets early. These discounted tickets help to encourage people to make purchases earlier instead of waiting. You can also add countdown timers to build anticipation and nudge more people to purchase tickets. As the event date approaches, offer last-minute deals to increase sales to those who decide they want to buy a day or two before the event.
Provide Some Elements of Value
You can offer extras to the event, such as access to a VIP area, gifts, drinks, or a catering service. Pick options that interest your audience, and that work well with the event to help improve their experience. Premium services may attract people who are willing to pay more to enjoy the event with more perks.
Find Affiliates to Boost Sales
Affiliates are partners with whom you can establish relationships to help you sell your tickets. Affiliates can be social influencers or people of authority with loyal communities. Offering affiliates a commission for every sale you make can make it more ideal for them to work with you. This is a great way to expand the reach of your event to more audiences without needing to hire vendors.
Sell Concert Tickets
If you have concert tickets, find the right ticketing platform to sell them. Since the entire process can take time, find a platform to help with marketing and selling your tickets. They’ll also be able to handle the shipping and send you the payment within weeks.
